What are on-site and off-site SEO?

You must have heard the term “Slow and steady wins the race” but have you ever seen a practical example of this term in real life? If not then in this article we will describe the practical example of the term ‘slow and steady wins the race“. You might have heard a lot about Digital Marketing Agency Dubai and you must have known a little about it too. But if you do not then let me tell you about search engine optimization and how a digital marketing agency makes use of it to make you a successful person. 

Search Engine Optimization

Search engine optimization is the process of intensifying the quality and the quantity of the traffic of a website or a webpage through social media agency Dubai. All the traffic that you get through search engine optimization is completely genuine and unpaid. Unlike in SEM, you do not have to pay anybody to visit your traffic in SEO. All you just need to do is to hire some content creators who can create SEO-optimized content for your website. Also, if your business is not small and you do need some extra help to completely take benefit from SEO then you can hire a social media agency to do your SEO marketing work for you.

SEO is a slow process, it takes longer for it to work but there is a 100 percent assurity that it will generate results in the end. In other words, you can say that SEO is the practical example of the term “slow and steady wins the race”.

Types of SEO

There are four basic types of SEO.

On-page SEO 

On-page SEO or on-site SEO is the process of creating, writing, optimizing, and publishing content on your website. This is the most common type of SEO in which you have to add researched keywords, update metadata, add internal links in the content and use Google Ads management to get traffic.

Off-page SEO

Off-page SEO or off-site SEO is the process of creating and SEO optimizing content that is going to be uploaded on other sites. However, backlinks are created to your site so that you can get traffic.